THE INTERNET will play a major role in the future of a local animal charity.
Raystede in Ringmer which aims to give animals a better life has a new website at the heart of its operations.
This is now the primary way of rehoming pets and will be increasingly important in supporting fund-raising efforts and seeking sponsorship for the charity’s activities.
It carries information about visiting the centre, rehoming animals and working with staff to provide learning programmes for schools and community groups. There’s an online shop, events calendar and booking system too.
It has been built by Crowborough-based firm Blue Planet and managing director Mark Vaesen said he was delighted with the final result.
Chief executive officer Nigel Mason said he was very pleased with the site and urged people to have a look around it at: www.raystede.org.
He said: “Having a good website that is clear and dynamic will give us a much better marketing tool. It will hopefully bring even more people to us more quickly and efficiently enabling us to better connect with people about what we do and what they want from us.”
Mark Vaesen said the project had enabled the company to bring together in one website features used in different combinations by other clients to promote their businesses. He added: “The site is already getting lots of traffic, good feedback and donations and we are now considering how it can be developed further because there is so much potential in it.”
Raystede was launched more than 60 years ago thanks to the passion of one woman, Miss Mabel Raymonde-Hawkins who wanted to prevent and relieve cruelty to animals and protect them from unnecessary suffering.
Her own determination and charisma brought in the support that helped Raystede grow from its start in her cottage and adjoining garden at Ringmer then on to neighbouring land until her death in 1998 when the charity had expanded across nearly 50 acres.