A cold calling scheme in Seaford and Bishopstone has reduced the problem significantly just one year after it started.
Seaford and Bishopstone Neighbourhood Watch Association’s (NHW) chairman Mark Brown said this week that reports of cold calls to the group from residents had gone down by about 80 per cent.
Sussex Police are also saying the problem is much improved since the town wide scheme was introduced.
NHW chairman Mark Brown said: “The NHW committee have received tremendous support from our local policing team under the command of Sergeant Chris Wright and together with his team we have discouraged a large number of unauthorised traders from peddling their dubious wares in our town.
“The number of recorded cold calls has dropped significantly in the last 12 months.
“The number of cold calls reported to the Neighbourhood Watch have dropped by about 80 per cent.”
The town wide zone was the first to be officially established in the South East of England and came into force in March 2012 when the five no cold calling zone signs were put up on all three main road entrances into Seaford.
It is a joint venture between the NHW, East Sussex Trading Standards, Seaford Police and Seaford Town Council.
The original idea came from NHW member Martin French.
No Cold Calling notices were distributed to more than 7,000 homes in Seaford to discourage cold callers.
Further No Cold Calling notices can be obtained from the Police Station, the Town Council and NHW committee.