Chance for independent business owners to trade on iconic Brighton Lanes

It is offering artists, creatives, designers and makers from Brighton and the surrounding areas the chance to showcase their work in a coveted retail space in The Lanes.

Founder Tillie Peel, 27, was inspired to bring this concept to Brighton following the success of The Chelmsford Pop-Up Club, a retail space that she and her team transformed into an affordable, low risk place to help artists, makers and emerging brands nurture and grow their businesses.

Tillie believed so strongly in the power of indie businesses changing the high street landscape that she listed her bedroom on Airbnb, slept on her sofa and worked multiple jobs to support her passion project in the early days.

She is now on a mission to support and promote makers and creators in Brighton and the surrounding areas.

Tillie said: “As a city absolutely bursting with creativity, Brighton is a natural home for our next concept store so we are thrilled to be creating The Brighton Pop-Up Club on the iconic Duke Lane in The Lanes. It’s so exciting to offer indie businesses the chance to trade in such an iconic place as The Lanes in Brighton, especially during such a high footfall time as Christmas shopping season. It’s an unprecedented chance for makers and creators to grow their business in what has been such a tough year for small business owners, financially and emotionally. As a business owner myself I totally understand the level of pressure that they have been under, so my passion for supporting my peers has never been stronger.

"Our dedication to the brands we showcase and the shopper’s experience means the retail space will be beautiful aesthetically and everything we do will reflect our commitment to sustainability, diversity and affordability, values we know are championed by Brighton locals and visitors alike.”

Tillie and her team want to open The Brighton Pop-Up Club in November.

To apply for the chance to showcase your work on The Lanes at The Brighton Pop-Up Club, visit popupclub.co/pop-up-with-us/