Voters on the poll at the Natural Environment Research Council’s website wanted the funny name for its new polar research vessel.
But now the name has spread like wildfire – with a Photoshop whiz at Hampshire Fire and Rescue Service renaming one of Havant’s appliances.
They claim they were first to the party and the rebranding reads, of course, Firey McFireface.
And a commuter travelling on the London to Portsmouth South West Trains snapped a photo showing how the train firm is also joining in.
Matthew Fifield posted: ‘Didn’t expect my train to have a name today’ after seeing Trainy McTrainface in the window on a display as he went to board at Haslemere.
Who said it would never catch on?