Electric Ray is currently making a new BBC1 documentary following people who are about to experience a major event in their life.
For example, it could be someone getting married after overcoming a health issue, a person preparing for a crucial job interview or a single dad going on a first date - anything that is of huge significance to them personally.
A spokesperson for the company said: “We want to help people feel confident and ready to take on a life changing moment by inviting them into our purpose-built salon. Here they will meet people going through similar experiences and receive a full, free makeover.
“Our aim is for each person to leave the salon feeling like the best version of themselves. We want to show how a positive transformation in someone’s outward appearance can have an incredible impact on their emotional wellbeing.
“As each person undergoes a physical transformation before our eyes – via conversations with the stylists - we’ll learn more about their life story and why they are in need of a helping hand. We’ll then follow each person out of the salon and into the real world as they take on their date with destiny – a heart-warming and emotional pay-off at the end of the show.
“This isn’t a ‘makeover show’ in the familiar sense but a documentary series in the style of First Dates and 24 Hours in A&E.
“The salon environment and makeover process gives us an engaging way of telling powerful human stories.”
Interested? Email [email protected] or phone 020 7533 1188.
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