Police promote ‘Be Bright, Be Seen’ campaign

Be Bright Be Seen campaign SUS-141024-144541001
Be Bright Be Seen campaign SUS-141024-144541001

As the clocks went back last weekend, road policing officers have joined forces with the Sussex Safer Roads Partnership (SSRP) to promote the ‘Be Bright Be Seen’ campaign, which encourages vulnerable road users to be more visible to remain safe on the roads.

Among the recipients were members of the 8th Seaford Rainbow Unit, who responded to a Facebook message posted by officers from the East Road Policing Unit at Polegate. On Wednesday (October 22), PCs Steve Wilson and Stuart Kenway went along to the Rainbows’ meeting and gave out SSRP waistcoats, rucksacks and sticker packs to the girls, aged between five and seven.

On Thursday (October 23) East Sussex Casualty Reduction Officers PCs Sarah Critchlow and Lizzie Hall attended Lewes Railway Station to give away free reflective waistcoats to pedestrians and children.

PC Critchlow said, “This was really well received by the public with many comments made about what a good idea it was. Keeping the vulnerable road users safer is what it is all about. With the nights drawing in, and darker evenings ahead, encouraging the use of reflectives can only be a positive thing. The sticker packs are a great idea as well as they are cut from the leftovers from when we mark our cars so we reduce waste and keep road users safe.”

Some simple tips for Be Bright Be Seen are to wear light coloured or reflective clothing (especially if out after dark), include a reflective strip on any bags or backpacks you are carrying and ensure you have lights on your bicycle and that they are working.

It is also advised to avoid crossing roads in dark areas or from between parked vehicles and carry a torch if it’s really dark - it not only helps you see but also be seen.