New award for Battle Bake House

The supermarket was so impressed by the company's range of home-made cakes that, from this week, three of the range will be available in 60 Sainsbury's stores nationwide, including Tunbridge Wells and Tonbridge.

The Supply Something New scheme was launched by Sainsbury's last year and sees representatives from Sainsbury's take to the road every month in search of innovative products, making it easier for new suppliers to gain business access to the retailer.

Focusing on extending its network of small producers, Sainsbury's plan is to make the most of products that are uniquely British.

Battle Bake House cakes are sweetener and sugar-free and packed with fruit and vegetables.

Three varieties stocked at Sainsbury's (priced 2.89 - 2.99) are:

*Chocolate and Beetroot

*Carrot

*Molly's Cake

Sainsbury's bakery category manager Debra Wharton said: "Battle Bake House is the perfect fit for Sainsbury's and exactly the type of company we look for through our Supply Something New scheme.

"An interesting heritage, special and traditional recipes, regionally sourced ingredients and most importantly tasty products. We are delighted to have been able to support the growth of Battle Bake House and look forward to continuing to search for more new supplier talent via this initiative."

To date, more than 25 suppliers have been successful through the Supply Something New scheme.