Following an exciting transformation, the attraction welcomed its first customers on Saturday 4th July. Formerly Urban Jump, the venue has been completely reimagined from top to bottom, with no expense spared in creating an immersive new experience in Drusillas' signature ‘wild’ jungle style.
Every corner of the venue has been refreshed to transport visitors into a vibrant tropical world, bringing the same sense of adventure, imagination and family fun that visitors know and love from Drusillas Park and Amazon Adventure Tunbridge Wells.
From the moment you arrive, the transformation is impossible to miss. The entrance has been completely redesigned, with an iconic Go Wild! sign framed by lush tropical foliage and a striking jungle-inspired backdrop of greenery, creating the perfect photo opportunity and setting the tone before visitors even step inside.
Inside, the entire venue has undergone a makeover. The jump arena has been transformed into a fresh, green and inviting space that feels alive with jungle energy, while the restaurant has been given a stylish new look. Rich leafy décor, natural wood furniture and carefully chosen finishes create a relaxed jungle atmosphere, making it the perfect place for families to unwind.
Birthday celebrations have also received the royal treatment. Gone are the plain party rooms, replaced with bold, vibrant spaces bursting with colourful wildlife murals, playful animal prints, jungle-inspired lighting and camo netting. The result is an exciting, themed environment fit for any birthday king or queen of the jungle.
The transformation extends throughout the entire venue, with every wall receiving a new look and brand-new carpeting in a calming, fresh green shade, tying together the venue's immersive new feel.
Alongside the stunning visual makeover, visitors can also enjoy brand-new furniture, refreshed food and drink menus, an improved online booking system and, of course, exceptional coffee for parents and spectators.
When it comes to play, returning visitors needn't worry - Go Wild! still features all the high-energy attractions that have made the venue a firm favourite with local families over the years. Bounce across wall-to-wall trampolines, leap into foam pits, tackle thrilling climbing walls, challenge friends with interactive games, shoot hoops on the basketball courts and battle it out on the full-size dodgeball court - with added bounce! There’s also a dedicated soft play and trampoline area designed especially for children aged four and under.
And if bouncing isn’t your child’s thing; there’s also a rainforest-themed obstacle course, a gaming arcade, and much more to explore.
The opening marks the latest chapter in the continued expansion of the Smith family's portfolio of family attractions. Having successfully operated Drusillas Park for almost 30 years before launching Amazon Adventure Tunbridge Wells in 2024, Go Wild! becomes the third attraction within the growing Drusillas family.
Ollie Smith, Managing Director at Drusillas, said: "We're incredibly excited to officially open the doors to Go Wild! and welcome families to experience everything we've been working on throughout June. We've taken everything people already loved about Urban Jump and enhanced it with the fun, immersive theming and customer experience that people associate with the Drusillas brand.
"Whether you're planning a birthday party, looking for somewhere to keep the children entertained during the summer holidays, or simply want to enjoy a great coffee while the kids have fun, Go Wild! has something for everyone. We can't wait to welcome both familiar faces and new visitors as this exciting new adventure begins."
The transformation reflects Drusillas' ongoing commitment to creating memorable days out for families across the South East, with every detail designed to encourage active play, exploration and shared experiences.
Go Wild! is now open and welcoming visitors, with online booking available for jump sessions, parties and group visits. Families are invited to come along, experience the transformation for themselves and discover the newest member of the Drusillas family: https://go-wild.com/
For all the latest news on Go Wild!, follow Go Wild! and Drusillas Park on social media (@gowildheathfield & @drusillaspark) for updates, and announcements),
Located just off the A27 in Alfriston, Drusillas Park is open daily from 10am. For more information, please telephone 01323 874100 or visit www.drusillas.co.uk
1. Go Wild! Drusillas new attraction in Heathfield opened on 4th July (2).jpg
Inside Go Wild! Photo: Drusillas