London Gatwick’s North Terminal renamed by Capital Breakfast and TUI for one day only
Forget the North Terminal. Today, for one day only, passengers arriving at London Gatwick will be travelling through the Jordan North Terminal.
In an unexpected turn of events, London Gatwick’s North Terminal has officially been renamed in honour of Capital Breakfast host Jordan North, with signage across the terminal transformed to read ‘Jordan North Terminal’.
The unlikely idea started earlier this week when Jordan North, Chris Stark and Siân Welby challenged Capital Breakfast listeners to come up with the most unexpected places the show could appear across the UK.
Listeners came back with plenty of ideas, but one suggestion caught the attention of the presenters: renaming London Gatwick’s North Terminal ‘Jordan North Terminal’.
After hearing it live on air, Tui got in touch with Capital Breakfast to see if they could turn it into reality.
This morning, Jordan, Chris and Siân headed to London Gatwick to see the result for themselves, only to find the airport’s North Terminal had officially become the Jordan North Terminal, with new signage appearing throughout the airport.
The temporary name change will see passengers arriving at London Gatwick today getting the chance to say they’ve flown from the Jordan North Terminal.
Jordan North said: “From something that started out as a bit of a laugh on Capital Breakfast to actually now being real and seeing ‘Jordan North Terminal’ written across Gatwick airport is completely surreal, I can’t believe we’ve made it happen…and If I’m being honest, I’m not sure I want them to change it back!”
Gary Fozzard, Senior Campaign and Brand Manager, London Gatwick said: “At London Gatwick we're always looking for new and engaging ways to enhance our passengers' journeys, so we were delighted to work with TUI and Capital Breakfast to bring the Jordan North Terminal to life. This creative campaign has transformed our North Terminal into a memorable stage for our passengers and Capital listeners, combining the excitement of live radio with the anticipation of heading off on holiday. It's been fantastic to see the energy and enthusiasm the broadcast has generated across the airport, and we're proud to have played a part in delivering such a unique experience for TUI passengers.”